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All Seasons Uniforms — Work Uniform Sales Platform
Manufacturing
Buy High-Quality Work Uniforms
All Seasons Uniforms is a Shopify site operated by a family business that specializes in making custom work uniforms that fit the needs of different workplaces.
| Technologies: | Figma |
| Team: | 1 Project Manager, 1 UI/UX Designer |
| Timeline: | 1 month |
| Location: | USA |
Challenge and Solution
The main challenge encountered by our client, who sells customized work uniforms, was to give their Shopify website a fresh, modern look. They wanted something simple but bold and engaging to support their family business.
We collaborated closely with the client, utilizing their concepts and content to ensure that the design aligned with their vision. This project wasn’t just about updating the layout and content — we also had to design custom banners for category pages while working within the limits of the pre-chosen Shopify theme.
The customer received a design system combining the existing brand elements together with new solutions. This approach ensures that the updated site feels both fresh and familiar. A big part of the customer’s family business is custom embroidery, so we needed to make sure that the feature stood out, investing additional effort into its integration.
Solution 1: Developing a Custom Layout Combining Both New and Existing Elements
The Keenethics team developed a custom layout for the customer’s Shopify site, delivering a complete rework of the design system to better reflect the evolving needs of their family business. This rework includes a combination of new and original elements and an upgrade of the established branding. For example, we have refreshed the logo to reflect the best design practices. Our team also worked on engaging media content based on the references and resources provided by the client.
Solution 2: Improving the Website’s Navigation Logic
Our designer simplified the logic for navigation and interaction with the website, making it more memorable and intuitive for the customer. We have added custom banners for category pages to ensure a higher level of engagement and simplified the overall flow of user interaction with the customer’s Shopify website.
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