Ruuster — Simplifying the Home-Buying Process

Real Estate
Ruuster 14 (3)
95%
coverage of MLSs in the US
75%
coverage of MLSs in Canada
5
years of continuous cooperation

Improve Your Real Estate Processes

Ruuster is a user-friendly tool designed to simplify the home-buying process for clients, helping them secure the home of their dreams. With Ruuster, the clients can easily plan their home purchase, following practical, step-by-step checklists and guidelines.

Technologies: Next.js React Sequelize PostgreSQL Show 1 more
Team: 6 Developers, 1 DevOps, 2 QA Specialists
Timeline: 6 months of active development before release and 4 years of ongoing development and support
Location: USA

Challenge and Solution

Challenge:

Our clients turned to the Keenethics team to assist them with developing a new tool capable of streamlining activities between real estate brokers and clients in one place.

Solution:

We have chosen a very flexible approach to product development and have also selected a team that is maximally involved both in coding and in preparation and implementation of new features.

Result:

Ruuster offers both native and Zapier-based integrations with leading industry CRM systems and website/marketing platforms, providing a 95% coverage of the MLSs throughout the US and over 75% coverage in Canada.

0
coverage of MLSs in the US
0
coverage of MLSs in Canada
0
years of continuous cooperation
Solution 1: An All-Encompassing User-Friendly Solution for Real Estate Management

Solution 1: An All-Encompassing User-Friendly Solution for Real Estate Management

The platform prioritizes user-friendliness, allowing agents to buy subscriptions for client communication and activity tracking. Clients gain access to financial tools for planning property purchases through saved searches, vendor recommendations, and budgeting features. They can browse real estate listings, leave notes, and connect with agents via multiple channels. Properties can be sorted by price, size, location, and rating for a streamlined experience. Clients can also choose between renting or purchasing a property. Lastly, Ruuster simplifies home visits by enabling clients to select specific dates and times, making the process easier and less stressful.

Solution 2: Safe Communication Tools

Solution 2: Safe Communication Tools

Safe communication was the top priority during the development of Ruuster. The client’s goal was to create a home-buying platform with some of the best security tools on the market. We helped them achieve this goal by using leading encryption technologies and performing rigorous testing to remove any potential security gaps in code. As a result, all information users share on the platform is kept confidential between the clients and their agents.

Solution 3: Integration with Leading MLS Platforms and CRM Systems

Solution 3: Integration with Leading MLS Platforms and CRM Systems

We have integrated the platform with leading MLS platforms and CRM systems, achieving a very high level of coverage for them. In the US, Ruuster integrates with 95% of the MLSs on the market. As for Canada, it works with 75% of the existing platforms in its market. Our team has also managed to provide near-complete integration with leading CRMs and website/marketing platforms via both native and Zapier-based tools.

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What Does Cooperation With Us Look Like?

user
Step 1. Assessment
Gathering client requirements for a real estate communication platform with strong MLS integration features, validating the technical feasibility of creating such a platform, and approving the overall direction of development.
requirement gathering
Step 2. Requirement gathering
Specifying the core requirements, such as MLS integration and search system features, establishing clear milestones and deadlines, and choosing the right technological tools for product implementation.
code
Step 3. Active product development
Developing user-centric search features, integrating communication capabilities, ensuring integration with MLS and CRM frameworks, performing regular meetings to maintain a common vision with the client, and engaging in active code reviews to guarantee maximal product quality.
feedback
Step 4. Feedback and testing
Gathering feedback from stakeholders to further calibrate communication features aimed at the real estate, optimizing UI/UX and performance to fit all types of hardware, and adding new features based on gathered information.
extemd support
Step 5. Post-launch support
Launching the product with its new features, providing dedicated support to ensure smooth operation, communicating with the customer to further calibrate the app towards the needs of real estate users, and adding new features according to customer requests.

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